FLW Auto SEO

FLW Auto SEO automatically outputs essential SEO and social preview markup for WordPress, with optional Facebook rescrape automation so new thumbnails and updates show up in shares immediately.

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Who it’s for

  • Publishers and newsrooms: Share to Facebook groups/pages and want previews to refresh reliably.
  • Site owners and marketers: Want SEO foundations done for them with smart defaults.
  • Agencies and freelancers: Need a lightweight, no‑bloat baseline across many sites.
  • Editors: Prefer simple workflows (Featured Image → correct OG/Twitter image; copy share links with UTMs).

Why this plugin

  • Lightweight, sensible defaults: Uses WordPress data you already have—no content re‑entry, no vendor lock‑in.
  • Share previews that “just work”: Optional Facebook rescrape on publish/update/featured‑image changes.
  • Clean markup: Outputs only what matters—no duplicate/conflicting tags.
  • Editor‑friendly: Built‑in UTM Link Builder with presets for consistent campaign tagging.
  • Developer‑friendly: Hooks/filters, JSON‑LD schema, and GA admin‑disable baked in.

Key features

  • On‑page SEO
  • Meta description (from excerpt/content) and canonical link
  • Pagination links: rel=”prev” / rel=”next”
  • robots.txt sitemap hints (core wp-sitemap.xml included)
  • Social previews
  • Open Graph and Twitter Card tags
  • Smart share image resolution: Featured Image → first content image → site default
  • Structured data (JSON‑LD)
  • Organization (logo, sameAs)
  • BreadcrumbList
  • Article (for posts: headline, dates, author, publisher logo)
  • Branding & UX signals
  • Icons and theme-color in <head>
  • Optional redirect page for “Join the Discussion” links: /discussion/{slug} with fast GA event + redirect
  • Facebook rescrape automation (optional)
  • Triggers on first publish, saving published posts, and Featured Image add/change/remove
  • Post type selection and a delayed fallback rescrape to catch race conditions
  • Test tool in admin to verify the token
  • UTM Link Builder
  • Editor meta box to generate share‑ready URLs with presets
  • Preset manager (sources/mediums lists, import/export JSON)
  • Tokens: [topic], [user], [date:YYYYMM], [date:YYYYMMDD]
  • Analytics niceties
  • GA4 Measurement ID support
  • Admins automatically excluded client‑side via ga-disable-*

Requirements & compatibility

  • WordPress: 6.0 or newer (tested up to 6.6)
  • PHP: 7.4+ (8.x recommended)
  • Requires plugin: flwsecureupdates (provides shared credentials/settings)
  • Themes: Works with block and classic themes; uses core hooks/filters
  • Sitemaps: Adds both sitemap.xml and wp-sitemap.xml hints if enabled
  • Facebook credentials: Managed globally via your FLW plugin (override via flw_facebook_credentials filter if needed)

Nice to know

  • Meta keywords (legacy) can be toggled on; they’re derived from post tags (most search engines ignore this).
  • Organization logo and default share image fallbacks are selectable in the admin.
  • Built the requested website copy sections based on your plugin’s code and README.
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